At Dan Jones & Associates, we provide our clients with primary market research, public opinion polling, and survey research to enable powerful, data-driven strategy that produces positive and measurable change.

Why Choose Dan Jones & Associates – A Cicero Group Division?

  • A thriving public opinion and market research firm, with over 35 years of experience in all types of opinion research.
  • Staff specialists in research design, statistics, questionnaire development, data analysis,
    project management, fieldwork, focus group moderating, and recruiting.
  • Extensive experience in all types of interviewing: telephone, face-to- face, mail, intercept,
    and Internet. 
  • Onsite, 91-station data collection center, with interviews conducted using proven Sawtooth and Qualtrics technology.
  • Quality assurance: interviewers are trained, monitored, and supervised.
  • Full-service focus group facilities include an on-staff QRCA-affiliated moderator, FocusVision™, in-house recruiting, and executive reporting.

Our History

In 1959, Dan conducted his first survey and has since become Utah’s premiere pollster. Dan Jones & Associates incorporated in 1980 and has grown into a full service research company, becoming the leading market research and public opinion company in Utah. In 2010, Dan Jones & Associates became a division of Cicero Group.

How can we help?

To discuss how our team can help your business achieve true results, please contact us.